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VIE - CRM - DATA ANALYST - Seoul - CHANEL

Publiée le: 7/31/2018

Résumé de l'offre

  • Type de contrat:
    V.I.E
  • Lieu:
    Seoul
  • Type d'offre:
  • Expérience:
    Not Specified
  • Publiée le:
    7/31/2018

Description de l'offre

Statistical analysis and predictive analytics to ensure business development through more targeted CRM/CEM programs & more refined training/coaching action plans

1- Statistically analyze the Fashion & WFJ client database to identify main client profiles, main client patterns and most sales-efficient client journeys (touch points, frequency of reach…). Define predictive analytics to fine tune CRM actions (targeting, content, frequency).

2- Cross the client data and the sales advisors data base to identify the key success factors of the most successful advisors profiles, the best correlations between client profile/pattern and sales advisor profile/pattern. Define recommendation to increase sales efficiency, especially in terms of learning & development.

3- Work closely with the Marketing and CRM team, Retail and Training team, HR function and boutique teams to foster a client-oriented mindset, support and implement CRM action plan all year long

4- Set up KPIs , monitoring dashboards and revise action plan.

Profil requis

Bac +5 training  in Data, Statistics, CRM or Engineering School. You have a first successful experience in statistical or predictive analysis. You are recognized for your taste for encrypted data and your ability to analyze and synthesize. You have good analytical skills and a strong desire to learn; You are recognized for your relationship, your ability to transmit and promote your activity

English-fluency is a must ; Korean is a plus